Jennifer Satterfield Announces SEMA
Vehicle Partnership with Laura Ashley USA
Information courtesy of Satterfield Group, LLC
Lifestyle expert Jennifer Satterfield will unveil a unique project vehicle at the SEMA Show in collaboration with iconic fashion and home brand Laura Ashley ahead of the British brand’s 70th Anniversary.
Jennifer Satterfield, a Southern hospitality and lifestyle expert, will unveil a classic 1987 Grand Wagoneer, reimagined as the Laura Ashley Special Edition that could have been, at the 2022 SEMA show in Las Vegas this November.
“The Laura Ashley brand not only brings back a nostalgic time from my youth, but I identify with the roots of the brand and Laura Ashley’s journey as an entrepreneur. To be able to create something in collaboration with them is a dream come true,” said Jennifer Satterfield, founder of JenniferSatterfield.com.
The vehicle design is a collaborative effort of Jennifer and Michael Satterfield and the team at Laura Ashley USA. As project director, Michael Satterfield brings over 20 years of experience designing and constructing award-winning custom and promotional vehicles.
“For anyone who grew up with Laura Ashley, the prints are often closely tied to a feeling. We love when people like Jennifer feel connected to the brand and are inspired to create and reimagine the Laura Ashley of their dreams,” said Penne Cairoli, President of Laura Ashley, Inc. (Americas). “We are excited to be celebrating Laura Ashley’s 70th anniversary with a renovated vintage Grand Wagoneer designed with our prints.”
The vehicle restoration will be chronicled on JenniferSatterfield.com as well as in a YouTube series that will take viewers through the entire build process of this unique vehicle. The final reveal will happen in November at the 2022 SEMA show in Las Vegas and be part of future events for Laura Ashley.
About Jennifer Satterfield: Jennifer Satterfield is the Founder and Editor of JenniferSatterfield.com, a southern lifestyle digital magazine, featuring hospitality, entertaining, and travel advice. Find inspiration for your next gathering or special occasion through Mrs. Satterfield’s colorful stories as she shares her passion for entertaining and connecting people. In addition to developing and creating content for www.JenniferSatterfield.com , Jennifer is a contributor to seven Brazos Valley and Texas-based publications. The lifestyle articles range from how to start a home renovation project to the best travel destinations in Texas to wedding planning advice.
About Laura Ashley, Inc. Established in London in 1953, Laura Ashley is one of the world’s best-loved fashion and home furnishings brands. Currently, Laura Ashley offers a complete range of lifestyle products, including women’s fashion and accessories and children’s apparel and home furnishings and accessories. For additional information, visit www.lauraashleyusa.com.